Network 18 joins the Times Internet’s Colombia Audience Network

Network18 has joined Times Internet’s publisher network “Colombia Audience Network” as a premium publishing partner

Helios bags sales mandate for FoodFood

It is to be noted that Helios was initially given the sales mandate for FoodFood in January 2013

Vinay Venkatesh joins Fountainhead MKTG as Chief Creative Officer, Digital

He will be based out of Mumbai and represent creative as a core strategic function of the digital business of Fountainhead MKTG

Mediascope Publicitas rebrands to MEDIASCOPE in India

This follows Publicitas International’s global rebranding to NEWBASE

Star Plus continues to lead urban market, Sony Pal leads rural market @ BARC ratings, Week 17

Star Plus and Sony Pal continue to dominate over urban and rural market with 424 million and 433 million impressions, respectively, as per BARC data f...

Viacom18 expands its regional footprint, announces foray into the Tamil market

Regional GEC COLORS Tamil to be launched in Q4, 2017. This will be the network’s 7th regional entertainment brand overall, and 3rd in the South market...

Today's marketers are certainly not curious enough: Harish Bhat, Tata

Bhat, Brand Custodian at Tata Sons, on the importance of curiosity in today’s times, which or rather who he thinks is the most enduring brand, and his...

Republic TV to launch on Hotstar; partnership to shape future of news online

Hotstar will introduce News as a distinct category on the platform, adding to its current portfolio of TV Shows, Movies and Sports

Fiction is our staple diet while non-fiction is dessert : Raj Nayak, CEO, Colors

Raj Nayak, CEO, Colors, on the channel’s new show, BARC’s decision to halt analogue measurement, original programming in the afternoon time band and f...

Intelligent design will take business forward: Experts at Adobe seminar

Adobe’s ‘Lead by Design’ seminar brings forth the need for brands to align to a design thinking mentality in online businesses to up the consumer expe...

All comedy on digital need not be crass; Hotstar to prove this with Sarabhai vs Sarabhai Take 2

Sarabhai vs Sarabhai Take 2 will premiere on Hotstar on May 16 after a ten-year break

Infectious appoints Vimesh Shah as VP

Shah brings over 19 years of experience in brand building and will be responsible for managing all existing businesses

Sony MIX undergoes refresh to enhance viewers' visual experience

The fresh packaging aims to bring in more fluidity and minimalism to enhance the viewer’s visual experience

363.9 million in 4 weeks: VIVO IPL 2017 already has more viewers than the entire IPL 2016 edition

In just 32 matches, IPL 2017 has already garnered a cumulative reach of 363.9 million viewers as against 361 million viewers for the complete IPL 2016...

SC reserves judgement in case on non-implementation of Justice Majithia Wage Boards

The Indian Federation of Working Journalists requested the court to pronounce its judgement soon