ASCI upheld complaints against 95 out of 125 ads which also included Philips Shavers, Borges Olive Oil, HP Ink and Hersheys spread to name a few
The acquisition marks the network’s expansion in South Asia and entry into the Sri Lankan market with its largest independent agency
Droga will be awarded for his outstanding contribution to the creative industry
Cheil won a record 14 awards, including three Golds, 8 Silvers and three Bronzes; Cheil India won a Gold for the ‘Spread the Joy’ campaign for Samsung...
The 21-year-old Olympic silver medalist badminton player has signed a 5-year endorsement deal with the brand
Sometimes people blame procurement and pricing, when they haven't won a pitch: Lindsay Pattison, CEO, Maxus Global
Pattison, who says it like it is, on why a media agency first needs to value its own services, and why she won’t be doing the same role two years from...
BARC India is the Data Partner for Skynet, ensuring constant and accurate updates on viewership figures and trends
jury deliberation process for CREATIVE ABBY and MEDIA ABBY's has just culminated
The account size is estimated to be around Rs 300 crores
A three minute ‘window’ shows the unique cultural world of Kerala
McCann Worldgroup, India, won a Grand Lotus, 2 Gold, one Silver, and 4 Bronze
Taproot Dentsu only Asian agency to win Integrated Gold Lotus at Adfest 2017 for Adidas Odds campaign
Taproot Dentsu also wins two bronzes for both its Adidas films
The mandate is effective April 1st, 2017
Carried yesterday: Ad Club and AAAI to felicitate first-ever Champions of Excellence at Goafest 2017
Amitabh Kant, Chandrasekhar Radhakrishna, Harish Bhat, Nadia Chauhan, and R.S.Sodhi have been announced as the Champions of Excellence
This is the first time the brand has roped in actors Sumeet Vyas and Rasika Dugal, who convey the message via a TVC
The campaign is inspired by classic Bollywood plot twists, and is directed by Bollywood director Tigmanshu Dhulia
Through television, our attempt is to not simply reach out to all women but to connect with each and every one of them, says Siddharth Bindra, Managin...
Dettol Toilet Soaps, Hindustan Lever lead @BARC Top 10 Brands and Top 10 Advertisers lists respectively
In Week 11, Hero Splendor Range moved to second spot on the Brands list with 8719 insertions, while in Advertising, FMCG firm Hindustan Lever, Reckitt...
The new series of the campaign led by Interactive Avenues shares inspiring stories of courage and perseverance in the face of physical, social and men...
Latest campaign for the automobile giant, by FCB Ulka, reflects the passion and ardour that went into the making of the SUV
Effective July 1, 2017, Vineet Gupta will be Group CEO of DDB Mudra; Aditya Kanthy will be Group MD as Madhukar Kamath to step down by December 2017
Gupta, currently the Chief Digital Officer, will be appointed as Group CEO (Designate) and Kanthy, currently the Chief Strategy Officer, will be appoi...
IPL Team sponsorship grew by 9.5% as 22 new brands tested the waters with IPL franchises during the season
The Airtel Girl and her friends will answer in a brand new campaign that goes on air today
All leading media agencies were part of this pitch
It’s the start of New Year and a new decade. The mood’s tentative and there’s make-believe optimism. But, the only way we can drive away the gloom is by staying upbeat and work horribly hard, writes P...
With the onset of a new year there also come new hopes and wishes to be fulfilled in that year. We spoke to industry honchos to name their three wishes for this year and they came up with an interesti...